No. 10: Macy’s opens large distribution facility in Martinsburg - Beckley, Bluefield & Lewisburg News, Weather, Sports

No. 10: Macy’s opens large distribution facility in Martinsburg

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Earlier this summer, West Virginia's Eastern Panhandle received a big business boost when Macy's opened its 1.3 million square-foot facility in Martinsburg.

The distribution center, which opened its doors in July, is the largest for Macy's in the world, employing more than 1,300 workers.  

And they're not done with the hiring process just yet.

Officials say once the fulfillment center is running at full capacity, which they expect to be in 2013-2014, they will need 1,200 more year-round workers and another 700 people to work full-time during the holidays.

Once that facility is running at full capacity, officials estimate workers will handle up to 250,000 packages a day.

Before settling in Martinsburg, Macy's considered 160 different locations. The company chose Berkeley County because of its easy access to Interstate 81 and its central location in the Mid Atlantic region.

The company also was drawn by the community's work force. 

The distribution center responds to a corporate strategy, called "Omnichannel," which allows the retailer seamless operations between brick-and-mortar store locations and electronic sales.

In addition to an online presence at Macys.com, in-store cash registers are equipped with a "search and send" Internet access feature that allows salespeople to jump from actual to virtual retail with a click. If a customer can't find the right size or color in store inventory, a salesclerk will find it online. 

Consumer habits are changing, Macy's chairman, president and CEO Terry J. Lundgren previously told the press. A buyer is likely to visit a store to examine merchandise, "then buy it on their mobile device later," he said.

The Martinsburg facility will "support a very fast-growing Omnichannel business," Lundgren said.